V15 | Individual Behaviour Part-2 | Unit-2 | Organisational Behaviour (OB) | BBA | CCS University

PIIT presents a detailed discussion on organisational culture and change, explained by Anishka Ma’am. This lecture covers the definition, components, and types of organisational culture, showing its influence on behaviour, values, and productivity. Students will also learn about managing organisational change, overcoming resistance, and implementing strategies successfully. Real-life examples illustrate how culture and change shape corporate performance and employee engagement. The session links theory with practice, helping learners prepare for real-world management challenges.

V15 | Individual Behaviour Part-2 | Unit-2 | Organisational Behaviour (OB) | BBA | CCS University

📖 Course Details:
Program: BBA
Lecture: V15 | Individual Behaviour Part-2 | Unit-2 | Organisational Behaviour (OB) | BBA | CCS University
Instructor: Anishka Ma'am
Duration: 39:24

🎯 In This Lecture You Will Learn:
Key challenges faced in the field of Organisational Behaviour (OB)
Opportunities arising from understanding OB in modern business settings
Strategies to leverage OB for enhanced organisational performance and employee well-being

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