V3 | Introduction of Unit-1 | Business Communication | BBA | CCSU | By Pratiksha Ma'am

Pratiksha Ma'am from Prince Institute of Innovative Technology (PIIT), Greater Noida introduces the first unit of Business Communication, laying the foundation for understanding key communication concepts in business settings. This lecture covers basic definitions, importance, and objectives of business communication to help BBA students grasp its relevance. The session also touches on communication models and the communication process. Ideal for learners new to the subject aiming to build a strong conceptual base.

V3 | Introduction of Unit-1 | Business Communication | BBA | CCSU

📖 Course Details:
Program: BBA
Lecture: V3 | Introduction of Unit-1 | Business Communication | BBA | CCSU
Instructor: By Pratiksha Ma'am
Duration: 23:07

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